Uncategorized
Why do companies disappear from Google and AI? The most common SEO mistakes
A company's visibility in Google and AI today means more than a good position in the search results. Increasingly, customers do not click links but instead read a ready-made answer generated by ChatGPT, Gemini or Google AI Overview. If your company does not…
Read the guideSetting up a Google Ads account
Setting up a Google Ads account is the first step towards launching effective advertising campaigns on Google. At this stage, you set the account's basic parameters, such as the billing country, currency, invoicing details, payments profile and access for other users. Setting these elements correctly…
Read the guideThe most common mistakes in online stores
The most common mistakes in online stores usually arise not from one problem, but from several minor shortcomings that together reduce sales and customer trust. In e-commerce, even seemingly small errors can lead to abandoned carts, lower conversion or weaker visibility in Google.…
Read the guideHow can you increase sales in an online store?
Increasing sales in an online store requires work on the entire shopping experience, not just one element. Users decide whether to buy within a few seconds, so every detail matters: from the website's speed and the appearance of product pages to…
Read the guideHow can you prepare an online store for SEO from the start?
Preparing an online store for SEO during the construction stage is one of the best decisions you can make when creating an e-commerce business. Instead of correcting mistakes after publication, it is worth planning the structure, content, URLs, technical data and information architecture from the outset so that…
Read the guideBuilding an online store – how much does it cost?
The cost of building an online store in 2026 can range from a few thousand zlotys to tens or even hundreds of thousands of zlotys, depending on the technology chosen, the range of features, the custom graphic design and whether the store is intended to be a simple sales channel or…
Read the guideWooCommerce, Shoper, Shopify or another solution — what should you choose for your business?
Choosing the right e-commerce platform is very important for the development of an online shop. The system you build your shop on determines not only its appearance and ease of use, but also its potential for search engine optimisation, feature expansion and integration with other tools, as well as the total cost of selling…
Read the guide